At Kayana Creative, we believe that branding is more than just visuals—it’s about creating meaningful connections that inspire, engage, and drive growth. This belief has guided us since our founding in 2013, and today, we are proud to announce a milestone that affirms our journey:
Kayana Creative has been recognized by Asia Business Outlook as one of the Top 10 Branding Consultant Companies in Indonesia 2025.
Kilo Kitchen Seminyak isn’t just a restaurant—it’s a crafted experience. Nestled in the heart of Bali’s most stylish district, it brings together refined comfort, modern culinary expression, and aesthetic intimacy. When Kilo Kitchen sought a creative partner to translate this experience into compelling visual storytelling, they chose Kayana Creative.
The collaboration was born from a shared value: details matter, and storytelling is everything. Our task? To turn raw moments into memorable content that speaks directly to the senses.
2025 — Present
Content Creation, Social Media Marketing
The team at Kilo Kitchen Seminyak provided us with beautifully curated raw materials, dishes, drinks, ambiance, and the energy of the space itself. But they wanted more than documentation; they wanted interpretation. The brief was simple yet open-ended: bring our space and flavors to life. While creative direction was outlined by Kilo, they entrusted us with creative liberty to explore, experiment, and express beyond the standard visual formula.
Kayana Creative approached this project with a hospitality-first mindset. We treated each shoot as a brand moment, not just a task. We curated content that feels intimate yet polished—highlighting textures, tones, shadows, and motion to mirror the Kilo experience. Every plate was captured with the same intention as it was crafted: to evoke. We focused on visual storytelling that invites the audience in, making them feel the warmth, the calm, and the culinary soul of the brand. Through collaborative feedback loops, we merged Kilo’s direction with our creative instinct, resulting in content that is both authentic and elevated.
In one content series, we were tasked to highlight Kilo’s signature dishes during a seasonal rotation. Instead of standard product photography, we designed a narrative around “Dinner Moments That Linger.” Using slow-motion captures, ambient lighting, and human elements, like a subtle hand reach, steam rising, or a glass set down mid-conversation, we told a story of timeless evenings, not just meals.
The result? A set of Instagram Reels and carousel images that not only drove high engagement but also reinforced Kilo’s position as a culinary-lifestyle destination rather than just a dining spot.
Bali Beer Cycle (BBC) is more than just a party on wheels—it’s a mobile social experience set against the backdrop of Bali’s vibrant streets. As a unique offering in Bali’s tourism scene, BBC needed a brand narrative and digital presence that could match the energy of its rides while building long-term value through storytelling.
Kayana Creative was brought on board to shape, refine, and elevate the brand—from social content and paid strategy to brand positioning and communication direction.
2025 — Present
Marketing Consultant & Execution
BBC challenged Kayana Creative to create a social media presence that truly reflected their offering: fun, immersive, and memorable. More than just showcasing bikes and beer, the brand wanted to shift perception toward “group experience meets adventure”. Our brief covered full-service digital support: content creation, Meta Ads strategy, platform management, brand messaging, and creative direction—including public-facing communication touchpoints both online and offline.
We approached the project with an integrated mindset—combining creative production, data-driven ad strategy, and strategic brand communication. From crafting dynamic content that captures real rider energy, to running lead-gen ads for group bookings, and even consulting on their brand tone, our work helped BBC grow into a lifestyle experience with a more inclusive appeal. We also provided recommendations to improve website conversion, email campaign messaging, and partner collaboration decks for B2B opportunities.
One of our key campaigns involved repositioning BBC ahead of Bali’s peak holiday season. We shifted the narrative from party-centric visuals to “celebrating togetherness”—targeting birthdays, reunions, and casual group travelers. We produced vibrant Reels showcasing laughs, cheers, and candid moments onboard. Paid ads were targeted to travelers already in Bali and short-stay expats.
Results:
+40% increase in Instagram and Facebook engagement during the campaign window.
2.5x ROI from Meta Ads conversion on direct bookings
Surge in inquiries from birthday group tours and mixed demographics
This success proved that with the right story, even a niche product can speak to a broader, more loyal audience.
Objective
To reposition Bali Beer Cycle from a party-only experience to a social sightseeing attraction, expanding its appeal to a broader audience including group travelers, lifestyle enthusiasts, and event planners. The goal was to increase brand visibility, drive qualified bookings, and elevate the brand’s storytelling across digital platforms.
Scope of Work
Social Media Management (Instagram & Facebook)Content Production (Photo, Reels, Short Videos)Meta Ads Strategy & Execution Brand Marketing Consulting (incl. PR Direction) Messaging & Copywriting StrategyUX Feedback for Booking Optimization Campaign Ideation & Seasonal Activation.
Kayana Creative’s Role
Kayana Creative acted as BBC’s Brand & Marketing Consultant and Social Media Partner, delivering end-to-end creative execution and strategic direction. We were responsible not only for visual and content production, but also for shaping the way the brand spoke to its audience—ensuring consistency across all digital and offline touchpoints, while providing tactical insights for both growth and sustainability.
Expected Outcome
Stronger digital presence with cohesive visual brandingIncreased lead generation and direct bookings via social media Broader audience appeal through repositioned brand messagingHigher engagement and retention across content platformsStrengthened brand trust and readiness for B2B collaborations.
Approach
We implemented an integrated strategy, combining visual storytelling, strategic ad campaigns, and brand voice refinement. Every asset—caption, video, layout—was crafted to capture not just attention, but emotion. Paid media was guided by behavioral targeting, while content creation followed a lifestyle-centric, community-first narrative. Continuous performance analysis allowed us to adapt and evolve each aspect of the strategy for real-time effectiveness and long-term impact.
Kayana Creative was tasked with enhancing the digital presence of Villa Maisha Bali, a luxurious private villa offering an exclusive escape in Bali. Our services included managing their social media platforms, executing targeted social media ads, creating engaging content, and designing print materials. The goal was to increase brand visibility, attract more guests by showcasing the villa’s serene environment and high-end amenities, and ultimately drive bookings through a comprehensive and strategic digital marketing approach.
2023 — 2024
Social Media Marketing & Content Creation
Objective:
Villa Maisha Bali seeks Kayana Creative’s expertise to bolster its digital marketing efforts, focusing on social media management, social media advertising, content creation, and print design. The primary aim is to elevate the villa’s online profile, engaging a global audience and encouraging more bookings by highlighting the exclusive experiences and luxury accommodations offered.
Scope of Work:
The project includes developing a strategic social media plan, creating visually appealing and informative content for platforms such as Instagram and Facebook, managing targeted social media advertising campaigns, and designing promotional print materials. The content will focus on portraying the unique features of Villa Maisha Bali, including its luxurious amenities, personalized services, and beautiful natural surroundings.
Kayana Creative will deploy a comprehensive digital marketing strategy tailored for Villa Maisha Bali, emphasizing the creation of high-quality, captivating content that showcases the villa’s elegance and tranquility. This involves managing their social media accounts to ensure continuous engagement and reach, executing targeted advertising campaigns to attract potential guests, and designing print materials that reflect the villa’s premium branding.
Our approach aims to boost Villa Maisha Bali’s online visibility, enhance guest interest, and drive direct bookings.
Kayana Creative collaborated with Three Kings Cafe, a popular culinary destination in Bali known for its vibrant atmosphere and diverse menu. Our role was to elevate the cafe’s digital presence through effective social media management, targeted social media advertising, engaging content creation, and print design. The primary goal was to enhance brand visibility, attract a diverse customer base, and drive foot traffic by showcasing the cafe’s unique offerings and inviting ambiance through a cohesive and strategic digital marketing campaign.
2023 — 2024
Social Media Marketing & Content Creation
Objective:
Three Kings Cafe seeks the expertise of Kayana Creative to manage its digital marketing efforts, focusing on social media management, social media advertising, content creation, and print design. The main objective is to increase brand awareness, engage with a wider audience, and drive customer visits, ultimately boosting sales and establishing a loyal customer base.
Scope of Work:
The project includes developing a comprehensive social media strategy, creating visually captivating and engaging content for platforms such as Instagram and Facebook, managing targeted ad campaigns to reach potential customers, and designing promotional print materials. The content will emphasize Three Kings Cafe’s diverse menu, vibrant atmosphere, and commitment to quality service.
Kayana Creative will execute a dynamic digital marketing plan for Three Kings Cafe, focusing on the creation of visually appealing and engaging content that highlights the cafe’s diverse menu and lively environment. This involves managing the cafe’s social media platforms to ensure consistent brand messaging and engagement, executing targeted ad campaigns to attract new customers, and designing print materials that reflect the cafe’s vibrant and inviting brand.
Our strategy aims to boost Three Kings Cafe’s online presence, increase foot traffic, and establish the cafe as a go-to dining spot in Bali.
Objective:
The primary objective for Three Kings Cafe is to significantly enhance its digital presence and brand visibility. The aim is to attract a wider audience interested in a vibrant dining experience, involving a strategic digital marketing plan that increases online engagement and drives foot traffic to the cafe.
Scope of Work:
The project involves a comprehensive approach to digital marketing, including social media management, targeted advertising, content creation, and print design. The focus is on creating high-quality, visually appealing content that showcases the cafe’s diverse menu, lively atmosphere, and commitment to customer satisfaction.
Kayana Creative’s Role:
Kayana Creative is tasked with developing and executing a multifaceted marketing strategy. This includes managing the cafe’s social media profiles to ensure consistent and engaging communication, creating targeted advertisements to reach potential customers, and designing print materials that complement the digital efforts and reinforce the cafe’s vibrant brand image.
Expected Outcomes:
The expected outcomes include a substantial increase in Three Kings Cafe’s online visibility and customer engagement. By effectively managing and executing the digital marketing strategy, the project aims to attract new customers and drive traffic to the cafe. The integration of digital content with print materials is anticipated to create a cohesive and professional brand presence.
Approach:
The approach involves a comprehensive digital marketing strategy that includes regular social media updates, targeted advertising, and engaging content creation. The focus is on highlighting the cafe’s unique menu offerings and vibrant atmosphere through visually appealing content. This integrated approach ensures that Three Kings Cafe reaches a diverse audience and maintains a strong online presence, effectively communicating the cafe’s commitment to providing a lively and enjoyable dining experience.
Kayana Creative partnered with Zenbu Resto Bali, a renowned restaurant offering a delightful fusion of Japanese and Western cuisine, to elevate their digital presence. Our task was to manage their social media platforms, develop and execute targeted social media ad campaigns, create engaging content, and design print materials. The goal was to enhance brand awareness, attract a diverse clientele, and drive traffic to the restaurant by showcasing their unique culinary offerings through a comprehensive and strategic digital marketing approach.
2022 — 2023
Social Media & SEO
Objective:
Zenbu Resto Bali seeks Kayana Creative’s expertise to manage its digital marketing efforts, focusing on social media management, social media advertising, content creation, and print design. The primary aim is to increase brand visibility, engage with a broader audience, and drive foot traffic to the restaurant, thereby boosting sales and enhancing customer loyalty.
Scope of Work:
The project involves developing a comprehensive social media strategy, producing visually captivating and engaging content for platforms such as Instagram and Facebook, managing targeted ad campaigns to reach potential customers, and designing promotional print materials. The content will highlight Zenbu Resto Bali’s unique culinary offerings, ambiance, and exceptional customer service.
Kayana Creative will implement a robust digital marketing plan for Zenbu Resto Bali, focusing on creating visually stunning content that highlights the restaurant’s unique fusion cuisine and inviting atmosphere. This includes managing their social media profiles to ensure consistent engagement and visibility, executing targeted ad campaigns to attract potential customers, and designing print materials that reflect the restaurant’s vibrant and welcoming brand.
Our strategy aims to boost Zenbu Resto Bali’s online presence, increase customer visits, and establish the restaurant as a top dining destination in Bali.
Kayana Creative was engaged by Kiloalta by Askarina, a brand specializing in a range of beauty tools including body mists, face rollers, and gua sha, to manage their digital promotions comprehensively. This involved overseeing their social media platforms, developing and executing social media advertising campaigns, creating engaging content, and designing print materials. Our aim was to elevate Kiloalta by Askarina’s brand visibility, attract a wider customer base, and drive sales through a cohesive and strategic digital marketing approach.
2021 — 2022
Social Media Marketing
Kiloalta by Askarina seeks Kayana Creative’s expertise to manage its digital marketing efforts, including social media management, social media advertising, content creation, and print design. The goal is to enhance brand awareness, increase customer engagement, and drive sales of their diverse beauty tools range.
Kayana Creative will develop a strategic digital marketing plan for Kiloalta by Askarina, emphasizing the creation of visually appealing content and targeted social media ads to highlight their range of beauty tools. We will manage their social media accounts to ensure consistent engagement and visibility, while also designing complementary print materials. The overall strategy aims to enhance brand recognition, attract new customers, and drive product sales through a coordinated and multi-channel marketing effort.
Kayana Creative partnered with Nunamkhalu Private Villa and Spa, a luxury retreat in Bali known for its serene ambiance and exceptional service. Our role was to enhance their digital presence by managing social media platforms, creating and executing targeted social media advertising campaigns, producing high-quality content, and designing print materials. The goal was to boost brand awareness, attract a diverse clientele, and drive bookings through a cohesive and impactful digital marketing strategy.
2022 — 2023
Social Media Marketing
Objective: Nunamkhalu Private Villa and Spa seeks Kayana Creative’s expertise to manage its digital marketing efforts, focusing on social media management, social media advertising, content creation, and print design. The primary aim is to increase brand visibility, enhance online engagement, and attract potential guests to experience the luxury and tranquility of their private villas and spa services.
Scope of Work: The project involves developing a comprehensive social media strategy, creating visually captivating and engaging content, managing targeted social media ad campaigns, and designing promotional print materials. The content will highlight the luxurious amenities, serene environment, and exclusive services of Nunamkhalu Private Villa and Spa to appeal to a global audience.
Kayana Creative will implement a robust digital marketing plan for Nunamkhalu Private Villa and Spa, focusing on the creation of visually stunning and engaging content to showcase their luxury villas and spa services. This includes managing social media platforms to maintain consistent brand messaging, executing targeted advertising campaigns to reach potential clients, and producing print materials that reflect the villa’s elegance and exclusivity.
Our strategy aims to increase brand awareness, attract high-end clientele, and drive direct bookings through a seamless integration of digital and print marketing efforts.
Objective:
The main goal for Nunamkhalu Private Villa and Spa is to elevate its digital presence and attract a global audience interested in luxury and tranquility. This involves creating a cohesive digital marketing strategy that enhances online visibility and drives bookings for their exclusive villas and spa services.
Scope of Work:
The project entails a comprehensive approach to digital marketing, including social media management, targeted advertising, content creation, and print design. The focus is on crafting high-quality visual and narrative content that highlights the unique aspects of Nunamkhalu’s offerings, such as their luxurious amenities and peaceful environment.
Kayana Creative’s Role:
Kayana Creative is responsible for developing and executing a multifaceted marketing strategy. This includes managing social media profiles to ensure consistent and engaging communication, creating compelling advertisements to reach potential guests, and designing print materials that complement the digital efforts and reinforce the brand’s luxurious image.
Expected Outcomes:
The initiative is expected to significantly boost Nunamkhalu’s brand visibility and engagement across social media platforms, leading to an increase in direct bookings and brand recognition. The combined efforts in digital content and print design aim to create a strong, cohesive brand presence that attracts a discerning clientele seeking a premium experience.
Approach:
The approach involves a blend of high-quality digital content, strategic social media advertising, and elegant print materials. Regular updates and targeted campaigns will ensure that Nunamkhalu reaches a wide and diverse audience, effectively communicating the unique luxury and tranquility of their private villas and spa. This integrated strategy will help establish Nunamkhalu as a top choice for luxury travelers in Bali.
Kayana Creative collaborated with New Melati Salon Bali, a premier beauty salon offering a wide range of hair and beauty services. Our role was to enhance their digital presence and brand recognition through comprehensive digital marketing. This involved managing their social media platforms, creating and executing targeted social media ad campaigns, producing engaging content, and designing print materials. The objective was to boost the salon’s online visibility, attract new clients, and drive appointments by showcasing their services and expertise through a cohesive and strategic digital marketing approach.
2022 — 2023
Social Media Marketing
Objective: New Melati Salon Bali seeks Kayana Creative’s expertise to manage its digital marketing efforts, focusing on social media management, social media advertising, content creation, and print design. The primary aim is to increase brand awareness, enhance online engagement, and attract new clients to experience their high-quality hair and beauty services.
Scope of Work: The project involves developing a comprehensive social media strategy, producing visually appealing and engaging content for platforms such as Instagram and Facebook, managing targeted ad campaigns to reach potential clients, and designing promotional print materials. The content will emphasize the salon’s range of services, skilled professionals, and commitment to customer satisfaction.
Kayana Creative will implement a robust digital marketing strategy for New Melati Salon Bali, focusing on creating captivating content that highlights the salon’s services and expertise. This includes managing their social media profiles to ensure consistent engagement and visibility, executing targeted ad campaigns to attract potential clients, and designing print materials that reflect the salon’s commitment to quality and customer care.
Our strategy aims to boost the salon’s online presence, increase client bookings, and establish New Melati Salon Bali as a top choice for beauty services in Bali.
Black Stone Yacht Club Bali, is one of the newly established beach clubs in Bali. Opened in February 2023, in the strategic area of Tanjung Benoa Port with ocean and yacht panoramic view. Black Stone Yacht Club Bali is suitable for any event from weddings, parties, and community gatherings.
We worked on Black Stone Yacht Club Bali’s content production for their social media campaign. Our objective is to exhibit Black Stone Yacht Club Bali’s Mediterranean concept mixed with the traditional Balinese culture.
2022 — 2023
Media & Content Production
Blackstone Yacht Club Bali seeks Kayana Creative’s expertise to produce high-quality content for its social media platforms, Facebook and Instagram. The goal is to effectively showcase the club’s Mediterranean concept intertwined with traditional Balinese culture to attract and engage potential guests and event planners.
Kayana Creative will create a bespoke content strategy for Blackstone Yacht Club Bali, focusing on producing high-quality images and videos that showcase the club’s stunning ocean views and blend of Mediterranean and Balinese aesthetics. This will involve regular updates, engaging posts, and compelling narratives to enhance brand visibility and attract a diverse audience to the club’s social media profiles, driving interest and visits.
Objective:
The primary goal for Blackstone Yacht Club Bali is to leverage high-quality content on social media platforms, particularly Facebook and Instagram, to enhance the club’s online presence. The focus is on showcasing the unique Mediterranean concept of the club, combined with elements of traditional Balinese culture, to attract a wider audience and boost engagement.
Scope of Work:
The project involves developing a tailored content production strategy aimed at creating visually stunning and engaging content. This includes highlighting the club’s picturesque ocean and yacht views, its strategic location in Tanjung Benoa Port, and its suitability for a variety of events such as weddings, parties, and community gatherings. The content will be crafted to captivate and engage potential customers and event planners.
Kayana Creative’s Role:
Kayana Creative is tasked with producing and managing the content for Blackstone Yacht Club Bali’s social media channels. The agency will focus on creating compelling imagery and videos that reflect the club’s unique blend of Mediterranean and Balinese aesthetics. The content will be strategically posted to maximize engagement and draw attention to the club’s offerings.
Expected Outcomes:
The initiative is expected to significantly boost the social media presence of Blackstone Yacht Club Bali, increasing brand visibility and engagement. By effectively showcasing the club’s unique attributes and cultural fusion, the content aims to attract a diverse audience, drive traffic to the club’s social media profiles, and generate interest in visiting the club for various events and gatherings.
Approach:
The approach includes a consistent and strategic content rollout featuring high-quality visuals and engaging narratives that highlight the club’s scenic beauty and cultural richness. Regular updates and interactive posts will be employed to maintain and boost audience engagement, ensuring that the club’s social media presence aligns with its brand identity and attracts a broad spectrum of potential guests.
